Looked like a lot to read, but a lot of it is just contract ins and outs. I wish I could see what each player went for on the league site, but I guess your friend could follow up on particular players.
I like the Altuve, Harper, Darvish and probably the Gio price. Kershaw deserves his price tag, but by going with Darvish/Gio that's two solid guys for less than the price of one. Since your friend is concerned about offense, maybe he should switch out Kershaw and get a bat to help. What are the prices for these guys?:
Ryan Howard (if cheap)
Andre Ethier (if cheap)
Kendrys Morales (if cheap)
If Lawrie is available to be signed for a decent price I'd pick him over Kershaw.
Please take a look if you can: http://www.fantasybaseballcafe.com/forums/viewtopic.php?t=455876